Andy Warhol eating a hamburger.

Bitcho Maldito said it perfectly: “The key to understanding this performance is related to the fact that Warhol was a pop artist. He was an observer -not a critic- of pop culture, so he takes american life (junk-food and the way we eat it) and puts´╗┐ it in front of a camera, which is a subtle parody of fame (anything shown on camera and/or performed by a celebrity is supposed to be significant).”